Executive management

The executive management group consists of a team of highly involved people who combine entrepreneurial leadership experience with genuine engineering competence. The team’s competence is broad and covers key areas within the development of energy storing systems, international marketing and sales as well as large size project financing. The executive team consists of:


Daniel Troedsson (1969) - CEO

Master of Science, Linköping University - Science and Engineering, University of Gothenburg - economic studies, University of Newcastle - BSc Controlling and Automation.

Employed since: 2015

Shares: 200,000 via Companit Holding AB

Company CEO and also involved in sales. Daniel has broad experience in management and development, as well as management consulting including start-ups and product launches. He worked for SKF for eight years prior to joining Alelion, most recently heading up the Nordic engineering team in Business Application. Daniel has worked as a consultant for Cap Gemini IT and Omicron Ceti, where his responsibility covered southern Sweden. He was also a member of the leadership team there.

Fredrik Sööder (1971)

Technical college engineer, Lundbygymnasiet, Gothenburg

Employed since: 2010

Shares: 4,299; stock options: 100,000

Responsible for development, patent and quality assurance of projects and technology. Fredrik has a long track record of constructional design. Prior to joining Alelion he spent eight years at Markem Imaje, most recently as Technical Product Manager, focusing on inkjet printers. He has also worked as a designer and production manager for inkjet printers at Markpoint AB.

Peter Nyström (1969) 


Master of Science in Business and Economics, Gothenburg School of Business, Economics and Law

Employed since: 2015

Shares: 4,000; stock options: 100,000

Peter is responsible for finance and human resources. Peter has extensive experience in entrepreneurial leadership roles within retail, most recently as CEO at Hefa AB, a subsidiary to New Wave. He has also held the positions of CFO and deputy CEO at Clipper Group Holding AB.



Åsa Nordström (1972)


Master of Science in Business and Economics, Gothenburg School of Business, Economics and Law

Employed since: 2016

Shares: 8,000; stock options: 100,000

Åsa is responsible for sales and marketing activities. Activities take place both towards OEM customers and end users. Åsa’s background is within marketing, communication and sales and always associated with industrial solutions. Åsa has worked for SKF where she had international roles in communication and marketing and most recently as sales manager in the local sales company.


Fredrik Lüsch (1973)

Master of Science, Chalmers University of Technology, Gothenburg

Employed since: 2017

Shares: 10,330; stock options: 100,000

Fredrik is responsible for manufacturing and sourcing. Fredrik has extensive experience in leadership roles within manufacturing, procurement and sales. Fredrik worked for SKF AB prior to joining Alelion.


Sandra Hansson (1976)

Master of Science, Chalmers University of Technology, Gothenburg

Employed since: 2016

Shares: 0; stock options: 100,000

Sandra is responsible for services, support and aftermarket and has most recently worked for SKF AB.







2019-02-22 Year-end report Jan-Dec 2018

In the course of the fourth quarter our net turnover and order bookings continued to increase compared with the same quarter in the previous year (+31.6 and +11.3 per cent respectively) while profit on both group and parent company levels showed weak growth above all due to increased competition and increased cost inflation. The greater and greater need to adapt to a more sustainable use of energy makes the market for Alelion’s products in lithium-ion technology and systems for smart energy management one of the absolutely most promising and interesting.


2019-02-18 Alelion takes a loan of 50 MSEK from majority shareholders

Alelion Energy Systems AB (“Alelion” or “the Company”) has received short term shareholder loans of 50 MSEK (“Bridge Loans”) from majority shareholders Fouriertransform AB, Pegroco AB and Sammaj AB (“the Majority Shareholders”}. Today Alelion’s board also publish summons to an extraordinary general meeting on 2 April 2019. It is proposed that the general meeting decide to authorize the board amongst other things to make an equity issuance of shares for at most 135 MSEK (“the Equity Issuance”).


2018-09-03 Ministerial visit to Alelion's new factory powers up a shared green vision

Energy Minister Ibrahim Baylan discussed electric mobility, innovation and green energy with the West Swedish Chamber of Commerce and Alelion, while touring their brand new Lithium-Ion battery factory - at the heart of Sweden's largest green energy mobility initiative.


2017-03-02 Alelion is looking for new employees

Alelion is growing and is hiring to extend the team.


2016-12-13 New recruitments

Alelion reinforces with five new recruitments


2016-09-09 Cooperation between Alelion and Crown on Lithium-Ion forklift batteries

At the IMHX exhibition, starting September 13th in Birmingham, a selected range of Alelion’s energy storage products, such as the 48-Volt Lithium-Ion forklift batteries, will be visible at the Crown stand 10J61.


2016-09-08 Alelion continues expansion

We are pleased to welcome to our team Åsa Nordström and Magnus Spjelkavik.


2016-09-06 Alelion gets its first order outside of Europe. A distribution centre in Australia chooses lithium-ion batteries for their forklifts.

The total order value for the project runs up to SEK 12 million and Alelion has received its first partial order of SEK 4.45 million. A newly built central warehouse has chosen to equip its complete fleet of forklifts with lithium-ion-batteries from Alelion.


2016-09-05 Alelion undergoes ISO-audit without any remark

In September a current audit concerning ISO-9001 and ISO-14001 was performed without any remark


2016-06-21 Trading begins in Alelion on Nasdaq First North today June 21

Alelion Energy Systems AB (publ), a leading supplier of environmentally friendly lithium-ion energy storage systems for industrial trucks, implements listing of shares and warrants on the Nasdaq First North after passing the listing application. The first trading of the shares will be today 21 June 2016 and for TO1 on 30 June.


2016-04-11 Alelion Batteries AB is looking for a Sales Engineer

We are looking for sales engineers that likes and feels at home in an international environment.